2019 Release Notes

Release Note | Last updated: 4/15/2025 | View 2019 archived release notes

December 2019

Managed Service / Kroger Precision Marketing (KPM)

In-Campaign Measurement — To learn more, see Report Center.

October 2019

Managed Service / Kroger Precision Marketing (KPM)

• Post-Campaign Measurement — To learn more, see Report Center.

• Insertion Budget changed to Campaign Budget,

• Updated KPM Kroger Precision Marketing Terms and Conditions,

• Print Project Brief changed to View Project Brief, and

• View Project Briefs in DocuSign with or without signature.

  To learn more about all the above, see Create a Managed Service Campaign.

BCC / Incentives

New at Kroger Introduces new items to Kroger customers with offers targeting category-relevant householdss with highest propensity for trial. Nominations — To learn more, see Participate in an event

Education

Print function — Print any topic in the Learning Center using print button to right of header.

September 2019

Managed Service / Kroger Precision Marketing (KPM)

• Cross-Channel Campaigns,

• Added information on Channel Summary cards, and

• Targeting Cells reuseable across channels.

  To learn more all the above, see Create a Managed Service Campaign.

BCC / Incentives

Validation messages added to Coupons — To learn more, see Participate in an event

August 2019

Managed Service / Kroger Precision Marketing (KPM)

• Digitally review and sign Project Briefs with DocuSign,

• Email Module Channel ID Identification now on project,

• Added Sign Brief Date for Targeted Onsite Ads,

• Updated Display Ad locations,

• Removed destinations for Static OnSite Ads, Display Ads, and Email Modules,

• Set Channel Status on Dashboard to lowest channel status for Campaign overall,

• Renamed Finalize to Approve,

• Value entered for Cost is displayed for "Total Cost" and "[CHANNEL] Cost",

• Channel Status displayed on Summary Card, and

• Added Pickup or Delivery Only coupon flag.

  To learn more all the above, see Create a Managed Service Campaign.

July 2019

Managed Service / Kroger Precision Marketing (KPM)

• Email Module Creative in CAAM Creative Approval and Asset Management, and

• CAAM Flat Art Upload Update.

  To learn more all the above, see Use the CAAM Coupon and Ad Builders.

June 2019

Managed Service / Kroger Precision Marketing (KPM)

• Added new header display with Campaign information,

• Updated "Introduce New Product" initiative,

• Added summary cards for selected Campaign channels to edit Campaign details,

• Allow more than three (3) creative versions, and

• Moved Campaign notes to Campaign Comments tab.

  To learn more all the above, see Create a Managed Service Campaign.